The Great Conversation

Here's a great advert that was produced in Britain (as so many of the good ones are). It's about a new tax that they want to impose ...

Who has the best branding (maybe of all time)? Animal welfare charities. On TV, they parade pictures of malnourished or otherwise abused, an...

Interbrand produces a list of the most valuable brands each year. This sub-list, for the most valuable retail brands in the U.S., shows the ...

Yesterday was the first day that pre-ordering was available for the iPad. Thanks in large part to the genius of Apple branding and previous ...

I was waiting in line at Starbucks the other day, and there was a rather large line. The people in front of me were getting angrier as their...

At the risk of sounding repetitive, and perhaps to add the final chapter to my previous novel, I was just reading The Globe, and one of the ...

Toyota, oh Toyota. Where once you were the manufacturer to emulate, now you are the butt of lawsuits, jokes and senate inquiries alike. How ...